Tuesday, September 14, 2010

The Innovation of Sharing

Social Network, a disruptive new innovation, is starting to shift people’s online behavior, even to the point that the meaning of "online" has even shifted from web based to mobile based.

The new world wide web will be not only based in mobile, but it will be built with applications and tools that put both people and peoples associations at the center of all activities.

Instead of content, you will have posts, and those posts will be "points of sharing", and that interplay between points of contact, "nodes" will create social network "ties."

Facebook is without doubt not only the market leader as the most used Social networking site, but also is the leader in crafting a platform and set of tools to take advantage of the new opportunities on offer in this new ecosystem.

This has rather large implications for builders of internet tools (previously web sites) and for anyone engaging in commerce on the web. The way people desire to interact with commercial offerings is changing.

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